Fortnite has achieved a new in-game attendance record with over 14 million concurrent players during its Remix: The Finale event, featuring performances by Snoop Dogg, Eminem, and Ice Spice.

The 12-minute virtual concert included:

• A special tribute to Juice WRLD
• An additional 3 million live stream viewers
• Two showings: 2 PM ET premiere and 8 PM ET encore
• Snoop Dogg performing a censored version of "Drop It Like It's Hot"

The event marked the culmination of Fortnite Battle Royale's Chapter 2 Remix, which featured:

• Themed items and areas
• Weekly music releases throughout November
• A real-life promotional performance in Times Square with Snoop Dogg and Ice Spice

This record-breaking attendance demonstrates Fortnite's significant promotional potential for artists, particularly in connecting established performers with younger audiences. The platform joins other digital communities like Roblox and TikTok in revolutionizing music marketing and fan engagement.

The success follows other gaming-music collaborations, including:

• Licensed major label radio stations in Minecraft
• Increased artist-specific promotional efforts on TikTok
• Multi-platform marketing strategies by established artists like Coldplay

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