Mariah Carey's Christmas Classic Sees Significant Drop in Streaming Numbers

Mariah Carey's Christmas Classic Sees Significant Drop in Streaming Numbers

By Marcus Stevenson

December 11, 2024 at 05:31 AM

Mariah Carey's iconic holiday song "All I Want For Christmas Is You" is experiencing a significant decline in listenership, according to recent data from Last.fm spanning 20 years of listening habits.

Mariah Carey singing in red dress

Mariah Carey singing in red dress

The data reveals a notable shift in listening patterns:

  • October 2023-2024: 35% decrease in plays
  • November 2023-2024: 22% decline in listenership
  • Historical trend: Song's popularity traditionally peaked during December, expanded to November by 2017
  • 2018 marked peak popularity with plays starting in September
  • 2024 shows significant decrease in early-season plays while maintaining December numbers

Despite the declining numbers, Carey launched her "Christmas Time" tour on November 6 in California, scheduled to conclude December 17 at Brooklyn's Barclays Center. The tour has faced challenges, with reported incidents of audience fights during performances in both St. Louis (November 29) and at CFG Bank Arena during the choir interlude.

This decreased engagement may indicate listener fatigue with the holiday classic, particularly as its playing season has expanded significantly over the past two decades. While December listening remains strong, the data suggests audiences prefer to reserve the song for the traditional holiday period rather than extended seasonal celebrations.

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