Bria AI Secures $40M Series B to Expand Creator Attribution Tools Beyond Visual Generation
Visual gen AI platform Bria has secured $40 million in Series B funding, led by Tel Aviv-based Red Dot Capital. The round included participation from Maor Investments, Entrée Capital, GFT Ventures, Intel Capital, and IN Venture.
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Bria specializes in image generation, offering text-to-image models, brand-specific generative products, editing tools, and AI-powered marketing solutions. What sets Bria apart is its "Multi-Modal Attribution Engine," which tracks training materials in its outputs and ensures proper compensation for creators.
The company currently partners with 30 data providers, including Getty Images and Freepix, maintaining a commitment to using 100% licensed data. This approach contrasts sharply with other AI companies, particularly in the music industry, where training compensation remains a contentious issue.
Bria founder Yair Adato announced plans to expand their patented attribution technology to music, video, and text generation, aiming to create a sustainable creative economy. This expansion comes as other companies make similar moves in the AI licensing space:
- Sony Music led Vermillio's $16 million Series A
- Musical AI received $1.5 million in pre-seed funding
- Universal Music partnered with ProRata for per-use revenue sharing
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Genius announces music distribution partnership
This funding round follows Bria's $24 million Series A from approximately 13 months ago, demonstrating continued investor confidence in their licensed data approach to AI development.
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