Ticketmaster's £60,000 Donation Boosts UK Grassroots Music Venues
Ticketmaster has donated £60,000 ($75K USD) to Music Venue Trust (MVT), a UK charity representing hundreds of grassroots music venues. The donation comes from Ticketmaster's optional fan donation program, where the company matches every pound contributed by ticket buyers.
Ticketmaster Donation to Venue Trust
Over the past two years, Ticketmaster has contributed more than £150,000 ($187K USD) to support grassroots live music venues. These funds are directed to MVT's Pipeline Investment Fund, established in 2022 to support UK music venues, artists, and promoters.
The Pipeline Investment Fund has successfully raised and allocated over £5 million ($6.25M USD), including more than £500,000 ($625K USD) specifically for grassroots music venue infrastructure. The fund originated from ticket sales of MVT's 'Revive Live' program and has since attracted support from various companies and organizations.
Andrew Parsons, Managing Director of Ticketmaster UK, highlighted their partnership with iconic venues including Epic Studios, Hackney Church, Alfies, The Piano Bar, Soul Mama, and Y Plas nightclub, emphasizing their commitment to supporting grassroots music venues.
Mark Davyd, CEO of Music Venue Trust, expressed gratitude for Ticketmaster's support, noting the crucial timing of these initiatives as grassroots music venues face significant operational challenges.