Samsung and Google Launch Eclipsa Audio, a New 3D Sound Technology to Challenge Dolby Atmos

Samsung and Google Launch Eclipsa Audio, a New 3D Sound Technology to Challenge Dolby Atmos

By Marcus Stevenson

January 16, 2025 at 12:53 PM

Samsung and Google have partnered to develop 'Eclipsa Audio,' a new 3D sound format designed to compete with Dolby Atmos. The technology will debut in Samsung's 2024 TV and sound bar lineup at CES.

Eclipsa Audio enables content creators to manipulate audio data, including sound location, intensity, and spatial reflections, creating an immersive three-dimensional audio experience. YouTube creators can now upload videos with Eclipsa Audio tracks, accessible to viewers with compatible Samsung devices.

Samsung TV displaying streaming apps

Samsung TV displaying streaming apps

Key features and developments:

  • Open-source framework eliminates Dolby's licensing fees
  • YouTube is currently the primary platform supporting the format
  • Samsung and Google are working with TTA to establish device certification standards
  • Available only on newer Samsung TVs and sound bars

According to Taeyong Son, Executive VP at Samsung Electronics, "This innovation opens new possibilities for immersive audio experiences and reinforces our commitment to shaping the future of home entertainment."

Google Chrome's VP of Engineering, Jim Bankoski, expresses optimism about the format's potential, though widespread adoption may take time due to limited device compatibility.

The partnership between Samsung and Google to develop this Dolby Atmos alternative began in 2023 with the introduction of Immersive Audio Model and Formats, setting the stage for a new era in spatial audio technology.

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Drake performing onstage with mic

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